Our Story

Nailspiracy was founded by Siranush Ambartsumian, a Russian Manicure expert, nail structure specialist, and brand creator dedicated to elevating professional nail standards in the United States and internationally.

What began as a pursuit of structural perfection became a mission: to transform precision-based Russian Manicure techniques into a complete ecosystem of education, materials, and measurable standards.

Nailspiracy is not just a product line. It is a method.

From Expertise to Ecosystem

With years of hands-on salon experience and advanced technical knowledge in builder gel architecture, cuticle precision, and E-File Manicure systems, Siranush Ambartsumian recognized a gap in the industry:

High-level technique was guarded.

Product performance was inconsistent.

Education lacked structure.

Nailspiracy was created to change that.

Today, we build a one-stop universe for professional nail artists — combining advanced Russian Manicure education, HEMA-free builder gel systems, and professional tools into one cohesive standard.

What used to be secretive becomes teachable.

What used to depend on talent becomes repeatable.

The Philosophy Behind Nailspiracy

At the core of Nailspiracy is structural discipline. Siranush’s expertise focuses on:

• Apex and stress-zone engineering
• Lower arch alignment
• Micro-precision cuticle preparation
• Surface perfection for ideal light reflection
• Controlled product placement for durability without bulk
  

This is not decorative nail work. It is architectural nail design. Every course and every product reflects this philosophy.

Education: From Mystery to Method

Under the direction of Siranush Ambartsumian, Nailspiracy Academy translates elite Russian Manicure technique into structured, repeatable systems.

Our programs include:

• Online Russian Manicure training

• Offline hands-on workshops

• Builder gel architecture mastery

• E-File Manicure workflow systems

• Speed optimization without compromising structural integrity
  
  

We teach not only how to perform a technique - but how to understand material behavior, adhesion science, and structural balance.

Technique + chemistry.

Precision + system.

Product Development With Purpose

Nailspiracy products are developed to support advanced technique — not to mask poor structure.

Our portfolio includes:

• HEMA-free builder gels with controlled self-leveling

• Precision base coats designed to protect the natural nail plate

• High-clarity top coats resistant to yellowing

• Gel colors engineered for structural stability

• Professional tools curated for balance and ergonomic control
  
  

We partner with manufacturers in Germany, Korea, and Japan to ensure consistency, formulation stability, and repeatable performance in real salon conditions. Every component exists to serve one goal: precision without compromise.

Built for Professionals

Nailspiracy is designed for working nail artists who demand:

• Verifiable methods

• Reliable chemistry

• Professional-grade tools

• Clear workflow systems

• Consistent results under pressure
  
  

From thoughtful packaging to educator-backed support, our ecosystem minimizes friction so professionals can focus on results and reputation.

The Vision Ahead

The long-term vision of Siranush Ambartsumian extends beyond products and courses.

Nailspiracy is preparing a measurable standard for E-File Manicure excellence in the United States — a future network where education, service, and material science exist under one unified benchmark.

This is not trend-driven.

It is standards-driven.

Join the Nailspiracy Universe

Whether you are here for Russian Manicure training, HEMA-free builder gels, or professional tools from Germany, Korea, and Japan — Nailspiracy is your destination to study, source, and scale.

Founded by Siranush Ambartsumian, Nailspiracy stands for skill, structure, and uncompromising standards in modern nail care.

Welcome to the universe.